Everyday Beauty Essentials
Simple, elevated beauty for real life. Our multisticks are designed to enhance your natural glow... effortlessly.
About Day24
The truth? I created Day24 Beauty because I needed it.
At 31, after years of searching for myself—through self-identity, healing from loss, navigating life’s hardest lessons—I realized something: I was tired of beauty that was just…surface.
I wanted makeup that reminded me of my journey. Products that meant something beyond the mirror. A brand built on purpose, not just pigments.
So in November 2023, Day24 Beauty was born.
Every product is named after a life principle: Peace, Love, Responsibility, Inner Authority - because beauty begins with knowing who you are. Your makeup routine should honor that truth, not hide it.
This isn't about perfection. It's about intention. It's about showing up for yourself, flaws and all, every single day.
Day24 Beauty connects inner and outer beauty because you deserve both.
If you've been searching for beauty that goes deeper, you're home.
Deanna Blakely
Founder & Creator
